If you want a practical and dynamic approach to learning how to turn customer needs into actionable innovative solutions, this training is the one for you.

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After completing the IBA academy, participants will be able to:

Deploy methodologies, principles and tools in order to design experiences customer truly want, improving company’s efficiency

Contribute to building a corporate culture that relies on ongoing and creative problem solving

Become the champions of the new and innovative way of doing business

Recognize the best ways to efficiently enact different tasks, projects and initiatives

Utilize Design Thinking and Agile to hasten company’s response to business challenges

MODULE 1 – ASSESSING

Business environment and ongoing challenges

First module will provide the participants with an overview of the focal points in today’s business world – from the changes in the working environment and customer behaviors, to the ways companies transform their management approaches, leadership roles and business models in order to better leverage disruption, new technologies and digital solutions.  The participants will also find out more about the impact modern technologies have on business climate and the first module will enable a better understanding of changes, opportunities and challenges that come with digitalization, digital transformation and innovation in different sectors. 

Sessions included:
– A new age of business
– Customer experiences that make a difference
– The impact of Agile methodology on doing business
– From new technologies to an agile way of work

MODULE 2 – DESIGNING

Design Thinking as a way to deliver proper customer experience

Second module aims to engage participants in creative problem solving, by introducing them to the Design Thinking methodology and the best practices companies can apply when working on improving customer experiences, with the help of the right frameworks and useful tools like identifying personas and mapping customer journeys.

Sessions included:
– The golden rules of any customer experience
– Building customer experiences from a perspective of a design thinker
– Persona and Customer journey map as the tried-and-true tools
– Ideating and designing solution to improve customer experiences

MODULE 3 – ACCELERATING

Agile and agility as a go-to approach to doing business

Third module will give the participants an opportunity to grasp the main concepts of agile methodology and its many benefits, but also find out how this way of work differs from the traditional workflows and task delivery and what new roles and responsibilities can team members take in order to put agile into practice, thus enabling their organization to tackle and overcome a variety of business challenges.

Sessions included:
– The comparison of Waterfall and Agile
– Agile values and principles
– Scrum as part of the Agile landscape
– The PROs and CONs of Agile problem solving

LOCATION
TBD
DATES
TBD
WORKING HOURS
TBD

LEVERAGE THE POWER OF CUSTOMER-CENTRICITY

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ICT HUB
GROWIT
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